Occasionally someone gets left behind. An account handler who doesn’t fancy their chances at the repitch. The creative, who’s best work has been rejected. A client who's mindset has become obstructive.
We’re only human.
Successful creative people understand the need to continually 'win' their existing clients with new ideas, fresh thinking or simply a new face. The laws of entropy ensure we are continually striving to win new clients.
Engaging a Senior Professional promotes positive attitude and transparency.
Don't have a Senior Digital Strategist? You do now.
We can't all agree all of the time, and neither can our clients.
Educating the client
Deploying a 3rd party is itself a tactic of passive positioning.
Elevate your value and the value of your customer.